PreemieProd
Premature Products – An Irreverent Catalog of Over-Engineered Ingenuity
Locked On T-Shirt

In the spirit of Valentine’s day, we offer you the Locked On Proximity Sensing T-Shirt; for us, it was preemieprod love at first sight.  These fashion-forward tees come in gendered pairs requiring AAA batteries and a couple love-blind enough to buy them. In what is likely the most innovative update of the electronic t-shirt since [...]

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Bird Electron Ezison 100

Fair warning: there seems to be a direct correlation between a product’s preemie-ness and its price. The Bird Electron Ezison 100 is no exception. Considering that you can get a real (bottom-of-the-barrel) electric guitar or a full Guitar Hero bundle for less than a third of the $290 price tag on this dodo box ($200 [...]

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Eye Cover

Introducing the Eye Cover, Gadget Brando’s love child between a sponge and a virtual reality helmet. In case the design itself weren’t evidence enough that its creators were sleeping on the job, from a purely functional perspective, wrapping oversized plush sunglasses around your head to blind yourself while trying to navigate your MP3 player certainly [...]

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sockfetish

Move over cashmere-blend! This fabulous footwear import from Japan kamikazes the competition in both style and price–not to mention usability.  That is, of course, unless you happen to sweat and disrupt the flow of electricity.  In that case, electroshock therapy comes as an added bonus, and we all know how expensive that is (or at [...]

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Steadycam Smoothee Rear View

Okay, look, we’re not saying it’s impossible for someone with some incredible cinematic skills to shoot a feature film with their iPhone, nor are we saying that iPhones couldn’t use some of that same stabilization goodness that made the Steadycam product line legendary. But after seeing this new addition to the family receive an innovation [...]

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